Cookie policy

Last updated: 7 June 2026

This Cookie Policy explains how West Live uses cookies and similar technologies on westliveticket.com. These technologies help us keep the site running smoothly, understand how it is used, and make your ticket-buying experience better.

This Policy should be read together with our Privacy Policy, which describes in more detail how we handle personal data and the rights you have over it. The data controller responsible for processing is West Live.

West Live is a ticketing marketplace and acts as an agent for event organizers. This means some cookies are set by us, while others may be set by the organizers whose events you view and by our third-party service providers. We explain below how you can manage all of these.

What are cookies

Cookies are small text files that a website places on your device (computer, phone, or tablet) when you visit it. They let the site remember information about your visit, such as your preferences and the choices you make, so that things work more reliably and feel more personal the next time you come back.

Alongside cookies, we may use similar technologies such as pixels and web beacons (including in emails), tags, browser local storage, and software development kits (SDKs). In this Policy, we refer to all of these together as "cookies". Cookies can be session cookies (deleted when you close your browser) or persistent cookies (which stay on your device for a set period or until you delete them). By origin, cookies are either first-party (set directly by West Live) or third-party (set by other companies whose services we use).

Why we use cookies

We use cookies to:

  • keep the website and ticket shop working correctly, including your cart and checkout;
  • remember your settings, such as language and region;
  • understand how visitors find and use the site so we can improve it;
  • show you more relevant information about upcoming concerts and club nights;
  • help keep the site secure, prevent fraud, and protect against automated abuse.

Categories of cookies we use

We group the cookies on westliveticket.com into the categories below. You can always review the exact list of individual cookies, their purpose, providers, and retention periods in the Cookie Settings centre on our site.

Strictly necessary cookies

These cookies are required for the basic operation of the site and ticket shop, cannot be switched off in our systems, and do not require your consent. Without them, services such as checkout or secure sign-in cannot be provided. They are usually set in response to actions you take, such as adding tickets to your cart or filling in forms.

  • Keeping your cart and checkout session active.
  • Secure sign-in and maintaining your session.
  • Load balancing and keeping the site stable.
  • Fraud prevention and security (for example, protecting forms from automated abuse and bots).
  • Remembering your own cookie preferences.

Performance and analytics cookies

These cookies help us understand how visitors interact with the site — which pages are popular, where people come from, and where we can improve. All information these cookies collect is aggregated and used to improve how the site works. We set them only with your consent.

  • Counting visits and traffic sources to measure page performance.
  • Identifying which pages are the most and least popular.
  • Detecting errors and slow pages so we can fix them.

Functionality cookies

These cookies allow the site to remember choices you make and to provide enhanced, more personal features. If you do not allow them, some or all of these features may not work properly. We set them only with your consent.

  • Remembering your language and region preferences.
  • Saving choices you make while browsing events.

Marketing / targeting cookies

These cookies may be set by us or by our advertising partners. They help us show you more relevant advertising for upcoming concerts and club nights, including on third-party platforms, and limit how many times you see the same ad. We set them only with your consent.

  • Building a profile of your interests to show relevant promotions.
  • Measuring the effectiveness of advertising campaigns.
  • Limiting how often you see the same advertisement.

Organizer and partner cookies

Because West Live sells tickets on behalf of event organizers, individual event pages may set cookies belonging to organizers or to their advertising and analytics partners. These cookies are governed by the respective organizers' and partners' own policies. Where such cookies are not strictly necessary, they are set only with your consent and can be managed in the Cookie Settings centre.

The exact list of cookies and tools West Live uses is set out here: Google Analytics.

Third-party cookies

Some cookies are set by third-party services we work with, such as analytics providers, advertising platforms, social networks, and payment services that process your payments securely. These providers may collect information about your visit in line with their own privacy and cookie policies, which we encourage you to review.

  • Analytics and measurement: analytics services (e.g. Google Analytics).
  • Marketing and advertising: advertising and targeting platforms.
  • Payment processing: licensed payment providers.

We do not control the cookies set by third-party services and are not responsible for their own practices. Please review their policies to learn more about the data they use.

Consent and managing your preferences

When you first arrive on our site, we ask for your prior consent before setting any cookies that are not strictly necessary. Through the cookie banner, you can accept all, reject non-essential ones, or customize your choices by category. Until you make a choice, no non-essential cookies are set. Strictly necessary cookies are always set, as the site cannot work without them.

Your choice is remembered, so the banner will not appear on every visit; from time to time we may ask for your consent again — for example, if our cookies change or your previous consent has expired.

You can change or withdraw your consent at any time, with no detriment to you:

  • through the Cookie Settings centre, where you can turn individual categories on or off via the “Cookie settings” link in the site footer;
  • by clearing cookies in your browser, after which the banner will appear again on your next visit.

Withdrawing consent does not affect the lawfulness of processing carried out on the basis of consent before its withdrawal. Please note that disabling certain cookies may affect how parts of the site function, including the checkout flow.

Browser signals and controls

In addition to our banner and Settings centre, you can control or delete cookies through your browser settings. Most browsers let you block or remove cookies and notify you when new ones are set. Check your browser's help pages for instructions (for example, Chrome, Safari, Firefox, or Edge). Be aware that blocking all cookies may stop the ticket shop from working correctly.

Where the law provides for it, we honour opt-out signals sent by your browser (such as Global Privacy Control) and treat them as your refusal of the relevant non-essential cookies. You may also use industry opt-out tools for targeted advertising available in your region.

Retention

How long a cookie stays on your device depends on whether it is a session or a persistent cookie. Session cookies are deleted when you close your browser, while persistent cookies remain for a set period — from a few hours to several months or years — or until you delete them. We keep cookies no longer than is necessary for the stated purpose. The exact lifetime of each cookie by category is shown in the Cookie Settings centre and here: from the length of your session to 24 months depending on the type.

Changes to this Policy

We may update this Cookie Policy from time to time to reflect changes in the technologies we use, in the law, or in how the site works. If we make significant changes, we will update the "Last updated" date at the top of this page and, where appropriate, notify you by other suitable means or ask for your consent again. We encourage you to review this page periodically.

Contact

If you have any questions about this Policy or how we use cookies, please contact us: